The Pandemic’s Impact on Fashion

Originally written & published for Nasheman, Karachi.  The $2.5 trillion dollar fashion industry has been hit hard by the COVID-19 pandemic in several ways – from supply chains and retail to fashion weeks. Will it give the industry a chance to restart, or will businesses operate as per usual? Keep reading to find out, and learn about the social and environmental impacts of COVID-19 and … Continue reading The Pandemic’s Impact on Fashion

pakistani fashion, pakistan, fashion, sustainability, ecofriendly, environmental, carbon footprint, ethical, upcycling, traditional

Exclusive Insights: Fashion Sustainability in Pakistan

Originally written & published for ‘The Environmental‘ by GarbageCAN, Karachi.  Apart from learning so much about climate action + waste management in Pakistan, my three months at GarbageCAN! Sustainable Waste Management also gave me the opportunity to dive into the fashion landscape here! For this article, I had the privilege to interview Syntech Fibres, famed luxury designer, Deepak Perwani himself, ethical fashion label Koel, and NGO Rana Liaquat Craftsmen … Continue reading Exclusive Insights: Fashion Sustainability in Pakistan

leather, tanneries, morocco, fashion, pollution, climate change

The Ethical Dilemma: What’s More Sustainable?

Originally written & published for Luxiders Magazine, Print Issue #3, Berlin. The fashion supply chain is incredibly complex, involving approximately 75 million workers, as well as tonnes of crops, water and chemicals. In order to shop mindfully, it’s important to choose brands that are transparent, so that you know where the garment was made, by whom, under conditions and with which material. In an industry that … Continue reading The Ethical Dilemma: What’s More Sustainable?